Top Message
With an emphasis on the aspiration for love around
the kitchen table, we pursue sustainability through
great taste, empathy, and uniqueness, with the aim of
creating social and economic value and achieving
the sustainable growth of society and our company
代表取締役 社長執行役員
Representative Director
President and
Chief Executive
Corporate Officer
Kewpie Corporation
Even before the concept of sustainability existed, Kewpie Group has been working to solve social issues based on the founder Toichiro Nakashima's idea of "contributing to society through food." With our "Desired State" and "2030 VISION" as our desired future state, we will further evolve our activities in our 2025-2028 medium-term management plan, themed "Change & Challenge."
Kewpie Group's sustainability activities are based on the United Nations' Sustainable Development Goals (SDGs), identifying six material issues for sustainability and setting targets for fiscal year 2030. In its medium-term management plan, the company will actively address issues related to food, health, and the global environment, under the themes of "collaboration, investment, and globalization."
In contributing to food culture and health, as part of our "Salad First" initiative to further spread the appeal of salads, we will promote the health and emotional value of salads worldwide, contributing to extending the healthy lifespan of people around the world. We will also actively promote dietary education and social contribution activities that will pass on smiles to future generations. Furthermore, regarding the global challenges of reducing food loss and reduction and reuse of plastic emissions, we aim to create a resource-recycling society by collaborating with other companies and local communities. For food loss, we will move from reducing the amount of waste to recycling and creating value from it. We will strengthen our efforts reduction and reuse of plastic emissions on a global scale. Overseas, the adoption of bottles containing 30% recycled PET resin for dressing containers has begun, and in Japan, we have started initiatives toward resource recycling (bottle to bottle) of used mayonnaise and dressing bottles.
To realize a sustainable society, Kewpie Group has defined salads, wellness, and sustainability as its value creation domains, and is promoting initiatives and investments from a global perspective to create social and economic value.