The Kewpie Group in Three Minutes

The Kewpie Group Today

Kewpie Group by the Numbers

Introducing key figures for the Kewpie Group

  • Founded in 1919,
    in business for over
    100years

  • 10,517 employees active worldwide!

    * At end-November 2024

  • 45Kewpie Group
    companies

    Business expansion began
    with KEWPIE Mayonnaise

    * At end-April 2025

  • Net sales ¥484.0billion

    * Consolidated, at end-November 2024

  • To customers in 79countries and
    regions

    * At end-November 2024

  • No.1 in domestic purchases

    * Compiled by Kewpie based on Intage Inc.
    SCI (nationwide consumer panel survey)

Kewpie Group Strengths

We have cultivated our unique strengths
over many years

  • A multifaceted approach to creating new appealing salads

    We continue to create and serve the fun and deliciousness of salads from various angles, without being bound by existing frameworks.

  • Alongside people who share
    the same ambitions

    We are working toward our goals while valuing
    the philosophies, including "RAKU-GYOU-KAI-ETSU."

  • Suitable for all food
    occasions

    We deliver the joy of food
    at home and in restaurants.

The Kewpie Group will always be by your side

Friendly to people and the environment

We are engaged in a variety of efforts
to realize a sustainable future

  • Turning "Mottainai" into Value

    Based on the concept of making full use of all precious ingredients, we use creativity and ingenuity to find new uses for raw materials not used in products.

  • Realizing a recycling-oriented society

    We will advance technologies that conserve resources to leave a sustainable planet for our children and aim for a future where recycling is the norm.

  • Learn with Kewpie,
    food and health

    Based on the spirit of “contributing to society through healthier dietary lifestyles,” we are promoting various initiatives in countries and regions around the world to convey the importance and enjoyment of food with the aim of realizing healthy lifestyles.

Creating New Value

We will continue taking on the challenge of creating new value for customers.

  • Smart Factory Concept

    We are promoting factory automation and efficiency improvements to reliably deliver safe, high-quality products to kitchen tables. This will enable us to address labor shortages while creating an environment in which employees can focus on making better products, as we aim to create a next-generation manufacturing facility.

  • Realizing the development of new proprietary materials

    Through years of research involving eggs and vinegar, which are the main ingredients in mayonnaise, we have established proprietary technologies and developed proprietary ingredients with excellent health benefits.

  • Advancing the value creation process with DX

    We capture diverse needs using data and AI, and optimize the entire production process, from product development to delivery on kitchen tables, creating a rich and healthy lifestyle for our customers and a sustainable society.

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